This 2-page editorial spread interprets an article based on I Want to Die but I Want to Eat Tteokbokki, a book that captures the emotional contradictions of living with instability. I approached the spread as a visual translation of that tension. Balancing heaviness with moments of warmth and familiarity.
2023
CREATIVE DIRECTION
BRAND DESIGN
After analyzing the article’s emotional pacing, I developed a flexible grid system that allowed the layout to shift subtly in rhythm. Expressive headline treatments, staggered transitions, and layered imagery introduce a controlled sense of instability, echoing the book’s internal push and pull. Text and image work together to create friction and flow, drawing the reader into the emotional landscape rather than simply presenting information.
While the composition feels dynamic, it’s grounded in a deliberate typographic hierarchy to maintain clarity and cohesion. The print spread also informed the digital translation, particularly in refining body typography and navigation.
Tap on the Image Below to see the Web Experience!
This 2-page editorial spread interprets an article based on I Want to Die but I Want to Eat Tteokbokki, a book that captures the emotional contradictions of living with instability. I approached the spread as a visual translation of that tension. Balancing heaviness with moments of warmth and familiarity.
2023
CREATIVE DIRECTION
BRAND DESIGN
After analyzing the article’s emotional pacing, I developed a flexible grid system that allowed the layout to shift subtly in rhythm. Expressive headline treatments, staggered transitions, and layered imagery introduce a controlled sense of instability, echoing the book’s internal push and pull. Text and image work together to create friction and flow, drawing the reader into the emotional landscape rather than simply presenting information.
While the composition feels dynamic, it’s grounded in a deliberate typographic hierarchy to maintain clarity and cohesion. The print spread also informed the digital translation, particularly in refining body typography and navigation.
Tap on the Image Below to see the Web Experience!
This 2-page editorial spread interprets an article based on I Want to Die but I Want to Eat Tteokbokki, a book that captures the emotional contradictions of living with instability. I approached the spread as a visual translation of that tension. Balancing heaviness with moments of warmth and familiarity.
2023
CREATIVE DIRECTION
BRAND DESIGN
After analyzing the article’s emotional pacing, I developed a flexible grid system that allowed the layout to shift subtly in rhythm. Expressive headline treatments, staggered transitions, and layered imagery introduce a controlled sense of instability, echoing the book’s internal push and pull. Text and image work together to create friction and flow, drawing the reader into the emotional landscape rather than simply presenting information.
While the composition feels dynamic, it’s grounded in a deliberate typographic hierarchy to maintain clarity and cohesion. The print spread also informed the digital translation, particularly in refining body typography and navigation.
Tap on the Image Below to see the Web Experience!